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London
11th February 2004
World Television, the international news and corporate television production Company, held a joint breakfast seminar on the 11th February at 8am, in conjunction with Sony Europe. The event took place in the Sanderson Hotel.
Register here to view webcast of event
Over breakfast, Sony Europe and World Television demonstrated how to create new visual communications that improve business performance. Sony Europe and World Television have developed Fusion; a creative and cost effective way to make visual business communications possible from the ground floor up, where content is made by the people for the people. Programmes use a variety of media that are engaging and easy to distribute.

Fusion is a proven way to empower staff by developing creative story telling, technical consultancy skills and a content delivery platform to create value and ROI. The seminar shared Sony Europe's successful pan-European case study that demonstrated how Fusion can really make a difference to the communications mix and deliver tangible business benefits at both a strategic and operational level.

If you would like to view a webcast of the event please register on the link on the left of this page.
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