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Munich 17th August Berlin 1st September Geneva 29th Sept
You may deal with print journalists on a daily basis but what do you do when you want to get your news story on air? How do you approach broadcast journalists? What makes a good broadcast story? Who decides what makes news?
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World Television's popular Broadcast PR seminar is now scheduled for new dates in Munich, Frankfurt and Geneva.

You may deal with print journalists on a daily basis but what do you do when you want to get your news story on air? How do you approach broadcast journalists? What makes a good broadcast story? Who decides what makes news?

Our seminar topics include:
- Overview of the broadcast landscape
- What makes a good broadcast news story?
- What production model should I use - B-rolls, SMT's etc.
- How can I use the web to tell my story?
- Effective media relations and distribution

Speakers: Merlin Koene, Head of Business Television, Reuters Germany; Daniel Rivkin, Director of Strategic Broadcasting, World Television; Peter Sibley, Executive Director, World Television.

The seminars will be led in both English and German.

Places are available on a first-come first-served basis for the following dates: Munich 17th August 2005, Berlin 1st September 2005, Zurich 8th September and Geneva 29th September.  To reserve your place or request further information please email [email protected]  
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