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5/17/2000 - Toronto, ON
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HMV.com and Internet broadcaster virtuecast.com announce an innovative partnership that gives music fans front-row seats to the hottest music events happening in Canada and around the world. Now music fans can log onto HMV.com to view live webcasts of special events, concerts, CD launches and interviews. To kick off this dynamic partnership, HMV.com and virtuecast.com are webcasting a live performance featuring pop sensation, Island Recording artists Hanson.
"This exciting partnership allows us to promote Canadian artists beyond our borders to international audiences and bring exciting, new entertainment to Canadians from London, New York, Los Angeles and the world," explains Frank Koblun, Director of Consumer E-Commerce for HMV.com. "For us, virtuecast.com was the obvious choice as partner. With their commitment to quality and innovation, virtuecast.com has quickly become a webcasting leader in Canada."
"This Time Around" Hanson Performs Online
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On Friday, May 19, 2000 fans can log on to HMV.com to watch Hanson challenge contest winning fans in a simulated 'Indy 500' race from Playdium Toronto, starting at 4:30 p.m. (EST). Then at 5:00 p.m. (EST), watch as Hanson perform a three song acoustic set featuring songs from their new album, "This Time Around".
"Featuring live concerts and events is part of our strategy to make HMV.com a one stop source for music fans," states Mr. Koblun. "In addition to offering album reviews, biographies, sound samples and special offers on favourite artists," he explains, "we want to expand the music experience at HMV.com by bringing customers audio/video footage of artists whenever possible."
This relationship furthers virtuecast.com's goal of providing the most exciting and dynamic content available on the Internet. "The Hanson event -- with simulated racing, a live performance by a hugely popular group and the fun, unusual venue -- is great entertainment," said Chris Naprawa, President and CEO of virtuecast.com. "Partnering with HMV -- a music retail giant -- will help us to consistently offer this quality of event to website visitors."
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Virtuecast.com
virtuecast.com is a Canadian owned company providing high quality video and audio content and services over the Internet. virtuecast.com "streams" live and on-demand audio and video programming for broadcast over the World Wide Web. With a track record that includes some of the largest Internet broadcasts ever, the company is equipped to deliver programming to any viewer with an Internet connection. It is a dynamic addition to the HMV.com experience having broadcast spectacular events including: Paul McCartney from the Cavern Club in London, Fatboy Slim from New York, Ray Manzarek (The Doors) from Los Angeles and Canada's I Mother Earth from Toronto.
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